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Is Duplicate Content Bad for Business?

The term ‘duplicate content’ has been littered across the internet in recent years (not to mention those rumours of penalties for websites that contain duplicate content!). For many companies that specialise in search engine optimisation (SEO), duplicate content is one of the most asked about topics by clients. But what is considered duplicate content?   […]

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How Using an Emotional Hook in Your Marketing Campaign Can Boost Organic Traffic to Your Website

Generating more organic traffic to your site can be difficult at the best of times. To generate more organic traffic to your site, your marketing campaigns must be targeted, effective and perform well. Unfortunately, there is no perfect formula for creating successful posts or managing effective marketing campaigns. There are thousands of tips, tricks and […]

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