Top 5 ways to maintain your website
Having a website is one thing while maintaining it is another thing. Reaching the top spot on Google and other search engines require your effort. Gaining unbeatable website traffic remains the success of many online businesses. If you don’t have visitors coming to your website, it would be difficult for you to convert them into loyal, long term clients and prospects. Establishing yourself as an authority will enhance your visibility in the search engines. After earning yourself a top position in Google search page, what next? As a marketer, you need to stay up to date with the current trends. In this blog post, we are going to talk about five amazing ways to maintain your website:
Update your websiteAlthough this might sound intuitive, honestly many internet marketers make this mistake. Google takes into consideration both content freshness and content quality. This is part of their ranking algorithms. Thus, one of the great ways to maintain a top position is by updating your website and making it current. Contents are not enough- they can hinder your website’s search engine rankings. To maintain your keywords, you need to consistently add an assortment of images and videos to your creative content writings. To a great extent, this will improve your readers’ experience and motivate others to link to your website. Take some time to enhance your personal branding strategies. Optimising your website layout will surely make your visitors to be constantly engaging with your contents and also reduce bounce rates.
Speed up your websiteSpeeding your website is a very important factor, although some websites find it difficult to load faster, especially on mobile devices. A greater number of searches are now done on mobile. Don’t forget that there are more than two million blog posts that are posted daily, so if your website is not loading faster, your visitors will have no other option than to look for an alternative solution. Google encourages webmasters to make sure that their page load- time for mobile devices doesn’t take more than one second- if your website takes more than two seconds to load, it can drastically minimise the number of people that visit it. It is also important to note that making your website page to load faster won’t require you to hire the services of a tech expert. You can increase your website speed by:
- • Switching to a more reliable, faster hosting service • Enabling compression on all videos and images on your blog or websites • Increase download speed through the use of a content delivery network